Just the ticket
Fun, exciting, extravagant and often risky – fundraising events open up streams of income that other fundraising methods cannot. But glitzy fundraising events are one of the least productive methods for a charity to generate income.
Just the ticket aims to increase the understanding of charity fundraising events and includes a critique of the current UK legislation covering these events.
The report covers:
- the motivations for attending a fundraising event
- the cost and income streams of events
- the efficiency of events, and
- how events can best fit into a broader fundraising strategy.