This guide outlines how user mapping techniques can be used to better understand people’s lived experiences and drive impact.
User mapping techniques: A guide for the social sector
Good impact practice must be based on a solid understanding of the lived experience of those who are directly affected by the problem in question. After all, how can we expect to drive change for individuals without first understanding their experiences, needs, motivations and strengths?
Here we outline how user mapping techniques can be used to better understand people’s lived experiences and drive greater impact for individuals and communities. We hope this guide encourages the social sector to be more user-led.
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