Culture Change: How to achieve and measure it

About this guide

This guide has been developed thanks to Sport England and their 130 systems partners working to transform lives and communities through sport and physical activity. NPC are one part of the consortium providing evaluation and learning for Sport England’s work with partners. ​

This guide has been co-produced with NPC and the System Partners. It is intended to be a practical guide to help users to:​

1. Understand and define the culture they would like to create​
2. Change culture and influence others to achieve culture change​
3. Measure culture change​

Whilst designed in a sporting context the lessons apply across sectors. Culture is very specific to each organisation, team, or system. This guide can’t tell you at an individual level how to define your culture and what exactly you should  measure. Instead, it will help you understand these things, and will layout a process to support you to define your own culture and measure it. ​

It is a process that is designed to be as high-level or in-depth as you can go –with the key steps of the process and important questions at each stage laid out. ​