Seminars for Trustees - NPC - New Philanthropy Capital

Theory of change for campaigning

About this event

Campaigning is a crucial means for achieving societal change. In our State of the Sector research we learnt that almost two thirds of charities seek to influence policy, which makes campaigning a vital part of our sector and central to our democracy. But passion alone doesn’t equal progress. You need a clear idea of what you’re trying to achieve and how you’re going to get there. A theory of change can help.

Drawing on our guide to using theories of change for campaigning, this seminar will discuss the challenges that campaigning situations pose to theory of change and outline a step-by-step approach for developing theories of change that are meaningful and useful for your work. The session will be hosted by NPC’s Abigail Rose and Jessica Weir.

This seminar is for anyone working in campaigning who is looking to:

  • Better describe how your activities will create the change you want to see in the world.
  • Improve how you communicate your work with others.
  • Bring structure, clarity and focus to what you hope to achieve.


This event is part of our Leading Impact series of seminars. A limited number of bursary places are available for small charities, ethnic minority charities of all sizes and ethnic minority representatives from charities of all sizes. Bursary spaces are available on a first come, first served basis. Email us to apply for our bursary places. We are actively working to improve the accessibility of our online and in-person events. As part of our commitment, for all online events we use live closed captions and upload the recordings to YouTube which has the capability to select subtitles. For in-person events we strive to use accessible venues. If you have any additional accessibility requirements that we can assist with, please email us at

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